I was born in a small town in Taldykorgan, Kazakhstan. Growing up I saw many of my female cousins never get the chance to follow their dreams.

My family was incredibly supportive though and always pushed me to dream bigger and go after my biggest ambitions.

When we had the opportunity to move to Australia, it felt like my dreams have come true. I studied hard and after university I began my career in investment banking in Sydney, but somehow it didn't quite feel like something I wanted to do.

I made the switch to tech, joining one of Asia’s fastest-growing D2C brands in Singapore. At the same time, I was working on design projects with incredible brands like Klarna and Lululemon while creating content as a passion project.

Through these experiences, I noticed recurring challenges in the marketing space as both part of an internal team and an external team as a content creator.

With the rapid advancements in AI available today, I was inspired to build a startup that addresses these issues, with the goal of making marketing more effective and meaningful for both brands and creators.
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I'm always learning how to get better. Feel free to reach out to me anytime at aigerim@sylk.community 💌